"Something Fishy "

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by Joe Bonura, CSP


Whatever It Is

How badly do you want it? Whatever it is, how badly do you want it? Most of us want something, but if we really wanted it, nothing could stop us from having it. As I have mentioned before, you Gotta, Really, Really, Wanna, Wanna if you are going to get what you want.

Note This

Radio broadcaster and motivational guru Earl Nightingale told the story of a woman who had a party in her home. She had a popular female pianist play for her guests, and when the party was over, she told the pianist that she would give anything to play like her. The pianist replied, "I don't want to be rude, but no, you wouldn't; because if you really wanted to play like me, you would practice eight hours a day for twenty years."

Are You Willing

Many sales people want to take home a larger paycheck, and the truth is that most sales people could bring home as much money as they wanted, if they were willing to do what it takes to earn the extra money.

Non-Stop Fishing

Several years back, I went fishing with my oldest son Joe IV in Canada. We fished with a guide from 7:00 am in the morning till 5:00 pm in the evening. After dinner, we could then opt to take the boat ourselves until dark. Naturally, we opted to do so. We fished obsessively for three days.

Fill In the Blanks

Prior to our trip, son Joe showed me his trophy room where there was a blank spot on the wall. He had visions of putting a large Northern Pike in that spot, while I thought that a bit presumptuous, but I did not comment further. (Best not to put a damper on someone else's dreams)

One More Chance

After three long days of fishing, I figured the space on Joe's wall was going to remain empty. On our last night in Paradise, Joe decided to take one more opportunity to get that Pike. Although we calculated that we made over 3,000 casts during our time there, we caught many fish, but not the big one Joe was hoping for.

© 2013 Joe Bonura & Associates, Inc.

To see Joe and hear one of his favorite selling tips, follow this link to a video he created to share with folks who are interested in making more sales, or finding a job:



Joe Bonura would be pleased for you to reprint the article text free of charge (non-exclusively), but asks that you include his name and contact information:

Joe Bonura
Joe Bonura & Associates, Inc.
Website: www.bonura.com
407 Landis Lakes Court
Louisville, KY  40245

(502) 553-1746 phone

E-mail: joe@bonura.com

About Joe Bonura

His background is unique. Joe owned and operated a highly successful advertising agency for 18 years. During that time, he found his advertising campaigns were more effective when he educated his clients in the areas of sales and service. He conducted training seminars for his clients as added value. Word spread that Joe was a quality speaker and more and more people asked him to speak. The demand became so high that he sold the agency to three of his associates to start his own speaking and consulting company, Joe Bonura & Associates, Inc.

Joe is past President of the Kentucky Speakers Association and a Certified Speaking Professional (CSP), a prestigious designation earned by only 8% of the 3,600 member National Speakers Association. Joe presently serves on the board of directors of NSA.

He is author of the audio learning systems "Three-Dimensional Selling®" and "Turning Customer Satisfaction Into Customer Excitement®." He is author of the book Throw the Rabbit—The Ultimate Approach to Three-Dimensional Selling.




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